Thursday 31 May 2012

Social Local Search - Google+ Places



Yesterday Google Announce their latest update Google+ Places, As Google committed to provide their visitor/user highest best experience.




What's Google+ Local?

Google+ Local is new form of Google Places, that allow business owner reach to their potential customer. By This Google update you'll able to find more related companies you're looking for  in the exact geography location.




Wednesday 30 May 2012

Microsoft's Windows 8 Release Preview looks to hit on May 31


Summary: Microsoft may be set to deliver the near-final release preview of Windows 8 to testers as early as May 31, according to an accidentally posted blog entry.
Thanks to an accidental blog post, Microsoft officials may have tipped their hand that the Windows 8 Release Preview — the final public test build of Windows 8 — may hit a bit earlier than many expected.
Microsoft officials have been promising for weeks that Windows 8 Release Preview would be available for download during the first week of June. But a May 30 post — now pulled — on a new Windows Hardware and Driver Developer blog — outlined plans for availability for the Release Preview with a “download here” link that slated to go live on May 31.

A few of the folks I follow on Twitter saw the post and wondered aloud whether the Windows 8 team might follow its well-trodden path of underpromising and overdelivering by pushing out the Release Preview earlier than promised.

Neowin.net grabbed a screen capture of the blog post, authored by Chuck Chan, Corporate Vice President of the Windows Development Team, before Microsoft pulled it.

Not only does the pulled post mention the Windows 8 Release Preview, but it also mentions a new Windows Driver Kit 8 and the Visual Studio 2012 Release Preview. Microsoft has been referring to the coming version of Visual Studio as “Visual Studio 11,” but I’ve noted previously that my sources have been saying for months that the final name of the product would be Visual Studio 2012.

There have been a number leaks of the Windows 8 Developer Preview bits, with the most recent being this week from WinUnleaked.tk and various Chinese Web sites.

If you want to read the text of the accidentally posted blog entry from Microsoft, one of my readers who requested anonymity sent me a screen capture of it. Here’s the text in full:
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30 May 2012 3:26 PM

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Welcome to the Windows 8 Hardware blog! I’m Chuck Chan, Corporate Vice President on the Windows Development team. We’re very excited to make available today the Windows 8 Release Preview on the Windows Dev Center. Windows 8 represents a leap forward for the Windows platform, the development tool set, and the device experiences you can build for Windows.
We’re launching this blog to give you some insight into how we designed and built Windows 8, and to explore the best practices for developing great hardware and drivers, as you enter the new world of Windows 8 development.
The people contributing to this blog are the engineers building Windows 8 and the tools and kits that support it. Our goal is to help you get started by focusing on the “why” and “how” of building amazing PCs and device experiences for Windows 8. Each blog post will present a development topic and tie together information from the Dev Center, Forums, MSDN Library, and where it makes sense, samples from the Windows Hardware Code Gallery.

We designed the Windows 8 platform and tools to help you create high-quality drivers and Metro style device apps using an integrated, modern tool set. Using the Windows Driver Kit (WDK) and Visual Studio, you can write, build, sign package, deploy, test, and debug your drivers and apps directly from Visual Studio. With the new Windows Hardware Certification Kit, you can ensure the compatibility and reliability of your devices, and provide a great overall user experience.
To get started, download and install Windows 8 Release Preview, the Windows Driver Kit 8, and Visual Studio Professional 2012. The Windows 8 SDK is also included with Visual Studio. As you begin using Windows 8, you’ll notice that we’ve added new features and improved existing ones. In addition to providing a modern tool set, we’ve also been hard at work improving power management and refining the way you provide a great user experience for devices
with Metro style device apps. We’ll share more details in future posts.
The Windows Development team will post to this blog once every one to two weeks until the release of Windows 8. Commenting is encouraged, and we are looking forward to a lively conversation. Please apply common courtesy and stay on topic with your comments. The Windows Hardware Community Forum is also a great place for hardware-related questions and discussion about Windows 8.
Microsoft officials still haven’t said when they expect to release to manufacturing the Windows 8 bits, but my sources are saying July isn’t an impossibility. Previous reports have pegged the launch and general availability of Windows 8 for October of this year.

Tuesday 29 May 2012

Keywords Finalization Methodology

by: Vikas Malhotra
 
To arrive at the set of keywords that:

Describe business correctly (are relevant)
Attract traffic (are popular & are searched for)
Have less competition (are relatively un-optimized for )

Steps

Step I:
Lets start by saying that the for the keyword finalization of a web site the first step is to device the theme of the web site. The keywords then should be generated which are in sync with the themeing structure of the site. The home pages & the other higher level pages should target more general(main theme)keywords. The deeper pages (embedded in subdirectories or sub domains) should target more specific & qualified keywords.

Once the sites themes & sub-themes are done, lets start by looking for the keywords


StepII:

The finalization of the keywords for any given site can be done in the following way:

Generation of the seed keywords for the site (theme keywords).

Expansion of the seed keywords into key-phrases by adding qualifiers (sub theme keywords)

Generating a larger set of keywords by word play on the key-phrases generated in step II.(sub theme targeting)



Lets take them one by one:



SEED Keywords/Primary keywords:

The seed keywords can be generated by either of the ways mentioned below:

The client provides the terms he feels are relevant to his business.

The SEO firm generates the seed words by understanding the business domain & the business model of the client.

Some outside domain consultant provides them.


Another way of generating seed keywords is to look for the meta tags of the competition web sites.

WARNING: do not place any unnecessary emphasis on these tags. Use them just to generate you seed keywords list.

If one has certain set of keywords then tools like WT & Overture can also be used to arrive at the other relevant seed keywords.

Typically seed keywords are single word.
A good number of seed Keywords is between 10-12.


SUB theme Keywords (add Qualifiers)

Now to these seed keywords add qualifiers.

These qualifiers can be anything location/sub-product/color/part no/activity/singular etc.

By utilizing these qualifiers one can expand the list of the seed keywords.
Say a good number would be anywhere between 20-30.

Typicaly a sub theme key phrase could be of 2-3 -4 word length.

One recent study suggests that

The typical searcher often uses longer queries. Many contain more than three words. Within three different search engines, keyword distribution data tells a compelling story:


Words in Query LookSmart (%) Ask.com (%) Teoma (%)
1 27.00 12.76 38.04
2 33.00 22.46 29.59
3 23.00 19.34 18.13
4 10.00 11.89 8.00
5 7.00* 7.86 3.51
6 - 6.19 1.39
7 - 5.47 0.63

LookSmart does not report beyond 5 search terms, instead grouping five or more terms into one category.

Approximately 40 percent of queries in LookSmart have three or more words. About 32 percent in Teoma have three or more. Ask Jeeves has an even higher skew, nearly 62 percent, because of its natural language focus. Within FAST, the database that powers Lycos and others, the average is 2.5 terms. That suggests a similar frequency distribution to LookSmart and Teoma.

Hence we can keep the average length of sub theme keywords at around 3. 


More: http://webblogplus.blogspot.com/2012/05/different-kinds-of-keywords.html

Monday 28 May 2012

Click here to find out more! New Yahoo CEO axes Livestand


In November 2011, Yahoo unveiled a new feature called Livestand. The new feature was launched at the company’s annual Product Runway event and was one of several announcements made at the event. Livestand was a digital newsstand for tablets and smartphones that was an application available on several platforms. At launch, Livestand had 100 publications.


Yahoo has been facing a very tough road lately with poor revenue and the recent loss of its CEO amid a resume controversy. Yahoo has now announced after only six months that it is ending Livestand. Yahoo had said during its recent earnings call it would be eliminating and consolidating some of its products. Livestand had managed to maintain a four-star rating in the App Store and had received good feedback from users.
However, Livestand wasn’t working from Yahoo’s perspective, and so the ax fell. Yahoo hasn’t announced that it will be discontinuing any of the other mobile applications that it announced last November. Those apps include IntoNow, which is a social TV app for the iPad in the mobile platform called Cocktails. Cocktails has two core components, including Manhattan that used the cloud to distribute apps globally and Mojito that packages apps for iOS and Android devices so developers don’t have to write separate code for each.

Source: http://www.slashgear.com/new-yahoo-ceo-axes-livestand-28230452/

Tuesday 1 May 2012

More ways to measure your website's performance with User Timings

As part of our mission to make the web faster, Google Analytics provides Site Speed reports to analyze your site’s page load times. To help you measure and diagnose the speed of your pages in a finer grain, we’re happy to extend the collection of Site Speed reports in Google Analytics with User Timings.

With User Timings, you can track and visualize user defined custom timings about websites. The report shows the execution speed or load time of any discrete hit, event, or user interaction that you want to track. This can include measuring how quickly specific images and/or resources load, how long it takes for your site to respond to specific button clicks, timings for AJAX actions before and after onLoad event, etc. User timings will not alter your pageview count, hence,  makes it the preferred method for tracking a variety of timings for actions in your site.

To collect User Timings data, you'll need to add JavaScript timing code to the interactions you want to track using the new _trackTiming API included in ga.js (version 5.2.6+) for reporting custom timings. This API allows you to track timings of visitor actions that don't correspond directly to pageviews (like Event Tracking).  User timings are defined using a set of Categories, Variables, and optional Labels for better organization. You can create various categories and track several timings for each of these categories. Please refer to the developers guide for more details about the _trackTiming API.

Here are some sample use cases for User Timings

  • To track timings for AJAX actions before and after onLoad event. 
  • A site can have their own definition of “User Perceived Load Time”, which can be recorded and tracked with user timings.  As an example, news websites can record time for showing the above fold content as their main metric instead of onLoad time. 
  • Detailed performance measurement and optimization of sub components on a page, such as time to load all images, CSS or Javascript, download PDF files and time it takes to upload a file.
Want to check out User Timings Report in your account?
Go to the content section and click the User Timings report under Content section. There are three tabs within the User Timings report for you to review: Explorer, Performance, & Map Overlay. Each provides a slightly different view of user timings reported.

The Explorer tab on the User Timings report shows the following metrics by Timing Category, Timing Variable, or Timing Label (all of which you define in your timing code).
  • Avg. User Timing—the average amount of time (in seconds) it takes for the timed code to execute
  • User Timing Sample—the number of samples taken
The Explorer tab also provides controls that you can use to change the tabular data. For example, you can choose a secondary dimension—such as browser— to get an idea of how speed changes by browser.

To learn more about which timings are most common for user timings, switch to the Performance tab. This tab shows timing buckets, providing you with more insight into how speed can vary for user reported timings for selected category, variable and label combinations. You may switch to Performance tab at any point of navigation in the Explorer tab, such as after drilling down on a specific category and variable, to visualize distribution of user reported timings.  The bucket boundaries for histograms in Performance Tab are chosen to be flexible so that users can analyze data at low values ranging from 10 milliseconds granularity to 1 minute granularity with addition of sub-bucketing for further analysis.


The Map Overlay tab provides a view of your site speed experienced by users in different geographical regions (cities, countries, continents).